Design Discovery
Be Mobile Labs Mobile App Design Discovery

MOBILE APP
DESIGN
BRIEF

Let's explore your vision for this mobile app. This discovery process helps us understand your aesthetic preferences, user experience goals, and technical constraints to create something exceptional together.

Contact Information 01 / 09
SECTION 01 / 09

CONTACT
INFORMATION

First, tell us a bit about you and your project.

This field is required.
Please enter a valid email.
What's the working title for your mobile app?
This field is required.
Please select an app type.
SECTION 02 / 09

BRAND
ESSENCE

Let's define the personality and voice of your brand.

Choose the characteristics that best describe your brand's personality
Professional
Friendly
Innovative
Trustworthy
Playful
Sophisticated
Approachable
Bold
Minimal
Energetic
Calm
Luxurious
Formal & Authoritative Casual & Conversational
Balanced
SECTION 03 / 09

TYPOGRAPHY
& COLOR

Define the visual language that will bring your brand to life.

Classic Serif Modern Sans-Serif
Sans-Serif Leaning
Vibrant & Energetic
Muted & Sophisticated
Warm & Inviting
Cool & Calm
Bold & Striking
Minimal & Clean
Natural & Earthy
Tech & Futuristic
Light & Elegant Bold & Strong
Medium Weight
SECTION 04 / 09

LAYOUT &
NAVIGATION

How should users move through and interact with your app?

Spacious & Minimal Dense & Information-Rich
Balanced
List the main sections/features users will access
Card-Based Layout List-Based Layout
Hybrid Approach
Swipe to Navigate
Pull to Refresh
Long Press Actions
Pinch to Zoom
Double Tap
3D Touch/Haptic
SECTION 05 / 09

IMAGERY &
ICONOGRAPHY

Define the visual elements that will make your app distinctive.

Illustrations Photography
Mixed Approach
Flat Design
Gradient/Colorful
Line Art
3D/Isometric
Abstract
Hand-Drawn
Geometric
Realistic
Simple & Clean Detailed & Expressive
Minimal Detail
SECTION 06 / 09

COMPETITIVE
LANDSCAPE

Help us understand your market position and visual differentiation strategy.

List 3-5 apps that compete directly with yours
Follow Industry Patterns Break All the Rules
Innovate Selectively
SECTION 07 / 09

USER EXPERIENCE
GOALS

Define the experience and outcomes you want for your users.

What's the #1 thing users should accomplish with your app?
Fast & Efficient Slow & Immersive
Quick Tasks
Speed & Efficiency
Simplicity & Ease
Delight & Engagement
Personalization
Trust & Security
Discovery & Exploration
Community & Social
Accessibility
SECTION 08 / 09

MOTION &
INTERACTION

How should your app move and respond to user input?

Subtle & Minimal Expressive & Playful
Refined Motion
Fast & Snappy Slow & Smooth
Quick Response
Button Press Feedback
Animated Loading States
Success Confirmations
Error Feedback
Haptic Feedback
Pull-to-Refresh Animation
Animated Empty States
Skeleton Screens
SECTION 09 / 09

TECHNICAL &
CREATIVE CONSTRAINTS

Final details to help us scope and deliver the perfect solution.

Maximum Performance Rich Visual Features
Performance First
Logo
Brand Guidelines
Photography
Illustrations
Icon Set
Written Content
Wireframes/Mockups
Starting from Scratch

DISCOVERY
COMPLETE.

Thank you for sharing your vision with us. We'll review your responses and get back to you within 24 hours with next steps and a tailored design proposal.